No words are truer; this is absolutely without a doubt the most vital and necessary tool for your business! You need to have a mailing list and keep in touch with your Internet marketing website visitors to bring in new business.
You CANNOT simply put a small text link or graphic on your site that reads "sign up for our mailing list". Who cares?
REMEMBER - You need to be a SUPER Salesperson online!
Be creative and find ways, to get customers to sign up to your list. Once a customer is on your mailing list, they're a prospect (and hopefully a new customer) for life! Repeat sales will be the lifeblood for your business. Offer a freebie, something of value - something to persuade your visitors to sign up to your list.
Here's a few ideas:
Offer a discount coupon or special promo to those who sign up...Offer a free email course; I.E. Crafting, Decorating Ideas, How to build a coffee table under $50, etc...Promote a contest or draw that every new subscriber will be entered into...Offer a special "Members Only" section for all subscribers...
And promote your mailing list EVERYWHERE possible! In your email, on your website, your auctions...EVERYWHERE! Your Internet marketing campaigns depend on it. Find clever and unique ways to get your list information out there! Use your own creativity and come up with some never before seen ways to attract new subscribers! Browse the net and see what other retailers are doing.
This is so important that many Internet marketing websites actually set up an entire domain name just for their opt-in list!
Start building yours today.
James Munny
FREE, Internet Marketing Training.
Brought to you by James Munny
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